Review Article
Exploring the Effectiveness and Challenges of the Bilingual Business English Major at Chinese Universities: Huazhong Agricultural University as a case study
Author(s): Lyatamila Ndyali*, Zhao Ping, Hua Manyuan and Shen Qi
This study investigates the effectiveness of business English programs at Chinese universities and the challenges they confront. It employs the Likert scale and interpretive approach, encompassing social theories and perspectives that consider reality socially constructed through the involved actors' understanding of events or situations. The findings reveal that the business English program is generally effective in improving the students' English proficiency and business communication skills. However, it faces challenges such as the mismatch between teaching and lea rning approaches. This study provides insights for improving the design and implementation of business English programs in China. The study involved 128 students and 16 business English teachers, revealing that the bilingual business education program allo ws students to practice English, gain exposure to diverse.. View More»
DOI:
10.14303/2141-5161.2025.280