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Turn Change and Disruption into A Culture of Innovation and | 51809
International Research Journals
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Journal of Research in International Business and Management

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Turn Change and Disruption into A Culture of Innovation and Agility

Abstract

Adam Markel

Disruption is something we have come to expect more and more. If your organization is not prepared to manage and make the most of change or is married to the status quo because the cost of failure is perceived as too high, your days are probably numbered. If you think that sounds extreme 88% of the Fortune 500 companies from 1955 are no longer in business. Constant and never ending innovation is the key to sustainable success. Our ability to reinvent and innovate - what Adam refers to as pivot ability – is critical to business longevity. Pivoting requires vision, agility, resilience and the ability to consciously utilize change to its fullest potential.

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