Educational Research

Educational Research (ISSN:2141-5161) Vol. 4(5), pp. 403-412, May, 2013         
Copyright © 2013 International Research Journals


Full Length Research Paper

Materialism, Confucianism and Confucian Values

Prof. Dr. K. C. Patrick Low

Ph.D. Chartered Marketer, Certified MBTI Administrator and Certified Behavioral Consultant/ Associate Training Consultant, ILIA, Universiti Brunei Darussalam

Professor of Management and Marketing/ Associate, University of South Australia


Received May 7, 2013; Accepted May 30, 2013


In this paper, a comparative study is made between materialism and Confucianism. Confucianism, its philosophy and thoughts are examined in relation to materialism; more specifically, Confucian values are emphasized or showcased as compared to materialism and its pursuits. The practitioner-academician highlights the beneficial Confucian values which foster benevolence (ren), promote harmonious relationships and other-centeredness. The paper essentially shows success, the way of Confucius as opposed to materialism, and these Confucian ways, among other things, include being simple, simplicity helps; appreciating simple joys and little pleasures and taking one or two, looking at things positively as well as showing gratitude to Tao, the larger or Universal Heart.

Keywords: Confucianism, Confucian values, materialism, being simple, serving, Universal Heart, showing gratitude, detaching, sacrificing and integrity.


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